MYD donates Easter hampers to St. Jude Children’s Home
He extended deep appreciation for the donation, which comes at a time of serious financial hardship.
Gulu: In a heartwarming act of generosity ahead of the Easter holiday, youth from the global agency Make Your Dream (MYD) brought smiles to the faces of children at St. Jude Children’s Home in Gulu City through a donation of food and sanitary items valued at over UGX 1 million.
The donation, delivered on Saturday evening, included 75 kilograms of sugar, five boxes of diapers, four boxes of sanitary pads, 25 liters of cooking oil, three cartons of table salt, and other essential supplies aimed at improving the well-being of the 68 children housed at the facility.
Themed “Tomorrow’s Hope,” the visit created a joyful and uplifting atmosphere, with children expressing excitement and gratitude during the event.
Moses Dickens Ocoo, team leader of MYD, emphasized the importance of such community-driven initiatives.
“This is part of MYD’s broader mission to support communities through meaningful action,” he said, noting that the items donated are critical to the daily care and dignity of the children.
Founded in 2016, MYD is a London-based digital marketing and advertising agency focused on empowering youth through digital literacy and creative career opportunities, particularly in film and television marketing.
Ocoo revealed that the funds for the donation were raised through an innovative campaign where youth promoted film trailers via the MYD app.
He encouraged fellow young people to embrace technology as a tool for impact, and to pursue genuine online opportunities rather than wasting time on unproductive platforms.
Martin Oyat, speaking on behalf of St. Jude’s director, extended deep appreciation for the donation, which comes at a time of serious financial hardship.
“Since the COVID-19 pandemic, we’ve lost key donors from Italy. The impact has been severe from staff resignations to reduced care services,” Oyat said.
The home currently supports 33 girls and 35 boys, including 19 children with disabilities, many of whom are either orphans or were abandoned due to family poverty.
Peace Anena, a social worker at the facility, highlighted the high costs of caring for children with cerebral palsy, citing the need for specialized diets and abundant sanitary supplies.
St. Jude’s was founded in 1987 by Sister Bernadette Akwero and has played a pivotal role in nurturing vulnerable children into responsible adults. However, following the death of long-time director Brother Croce Elio, the center has struggled to stay afloat.
Currently, the facility employs 13 caregivers across 10 households and operates both a nursery and primary school, serving over 620 pupils a testament to its vital role in the community.
James Okello, Area Councilor IV for Bardege Ward, praised MYD’s initiative and called on other youth groups to follow their example in uplifting the vulnerable through practical support.
St. Jude Children’s Home continues to appeal for financial assistance and donations to sustain its services and care for the many children who depend on it.
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